Tim Hall, Head PGA Professional, Ross-on-Wye Golf Club, England, created almost $ 6,400 in additional sales during December and January, despite the poor weather.
|
Tim engaged his customers through his newsletter, social network, and extensive signage to promote a 10 day sale countdown. This drove members and visitors through to his Golf Shop and was hugely successful for Tim; "On the first day we cleared net sales of $ 4,759 with members and visitors making special journeys up to the Club to see what all the fuss was about. This simple campaign has created a fantastic result during a period where the Golf Course was closed for 20 days." Additionally, a simple Christmas raffle was promoted during this period, earning Tim over $ 1,400. Alan Crossan, SVP Customer Management, RetailTribe, feels this approach and attitude is vital to the success of the PGA Professional; "If you want sales in your shop during poorer weather periods, and you want to show your Club just how important you are, then you need to use different ways of engaging customers to visit the Golf Shop. Tim has had a fantastic result by creating retail theatre in the store and then making use of his online marketing solution to promote the fun and opportunity to his customers. What I especially like is that he has also made himself a real asset to his Club Management in a very difficult period by bringing more golfers to the Club." |
|
Find out how you can better engage your golfers throughout the year by contacting Vic Vines (vicvines@retailtribe.com), or you can click here to leave your details and we'll get back to you.
The PGA of the United Kingdom has signed an agreement with leading marketing group RetailTribe which is designed to raise the profile of its members in the wider golf industry.
Read moreEquip yourself with a strategy to create more revenue at your facility with a FREE download of a whitepaper titled 'Revenues, Rainmakers and your Facility’.
Read moreCleveland Golf has become the first vendor in the United States to support the RetailTribe marketing program with financial support for Professionals supporting the Cleveland Golf and Srixon brands.
Read moreChad Ayres increased rounds at his golf facility by 15% last year by focussing on the occasional golfer at his facility. If you want to get more golf from your golfers, we have produced a short whitepaper with four areas to focus on.
Read moreEquip yourself with a strategy to tell the great story of golf, and see a FREE whitepaper we have produced to help you achieve this.
Read moreGetting more golfers out on the course playing more golfer more often is a goal of the entire industry. Ronny Glanton used RetailTribe-designed Playbooks to accomplish this at his facility. We have four suggested areas of focus, which you can download in a FREE Whitepaper.
Read moreResearch indicates there are 3 times as many lapsed golfers as there are active golfers. Do you have a strategy to bring those back into the game? We’ve produced a whitepaper with strategies to reach and convert the lapsed golfers.
Read moreRetailTribe has updated the sign-up page and contact forms on our customers’ websites to encourage more interaction and further promote the position of the PGA Professional.
Read moreToo many golfers are lost from the game, and we don’t put enough focus on retaining them. See inside for a FREE Whitepaper with strategies to improve retention.
Read moreToo many PGA Professionals have surrendered their sales to competitors, and are losing huge equipment sales because of it. Your golfers want to buy from you and no one else.
Read moreTheater is a key differentiator for your business, and it’s achieved through Active Marketing. Your assessment and fitting facilities create value for your customers, and this is a value they can’t get elsewhere. Download a FREE whitepaper to read more.
Read moreA RetailTribe Playbook generated $50,000 in coaching revenue alone for seven of our customers.
Read moreMartin Beaty of Crompton & Royton Golf Club used an active marketing event from a RetailTribe Playbook, and saw not only short term benefits but long term too.
Read moreStop thinking about a PGA Professional as a liability, and work with them to create more golf from the regular and avid golfers at your facility. Download a FREE Whitepaper to get started.
Read moreCalum Heyes from Fulwood Driving Range created an event with his Campaign Manager to attract as many attendees as possible, and signed up 30 new junior golfers in a single day.
Read moreRetailTribe is committed to the growth of revenue at Golf Facilities around the world, and making the PGA Professional a Rainmaker of his Facility. We’ve produced an in-depth whitepaper which goes through creating more golf, raising the profile of the PGA Professional, and more.
Read moreFitting is a service that benefits greatly from retail theatre. This whitepaper goes into the value of theatre for revenue generation.
Read moreRetailTribe’s new ‘Broadcast Message’ function sees immediate results for customers.
Read moreBill Slater, of Fit-SA, states how RetailTribe is helping to overcome the biggest challenge facing the health and fitness industry – membership churn.
Read moreRetailTribe’s speaks directly to General Managers about what we can do for their facility, and how our service isn’t only for PGA Professionals in the shop.
Read moreRetailTribe’s updated ‘Coaching Revenue Playbook’ is a huge success for our customers, especially those who recently joined the service.
Read moreFormer PGA Magazine editor Kirk Pagenkopf praises and recommends the RetailTribe service to his fellow PGA Professionals.
Read moreJim Haus from Bent Creek made $9,000 by personally contacting his members who told him they hadn’t been fitted.
Read moreRetailTribe discusses the immediate benefits seen by our clients with the implementation of the updated ‘Coaching Revenue Playbook’.
Read moreRetailTribe announces the launch of the TaylorMade Brand Experience Zone to accompany the new Cleveland and Titleist Experience Zones.
Read moreJimmy Loque covered the annual cost of his RetailTribe service with one email. There is no better ROI in Golf.
Read moreRetailTribe announces the launch of the new Promotions Manager, which will quickly and easily facilitate any customer to create promotions or shop specials on their website with flexible pricing.
Read moreMonte Meyer equalled his 2012 fitting sales in just 3 months on the RetailTribe service.
Read moreCoaching packages and footwear sale generate a lot of revenue for your business. This whitepaper details strategies to maximize your return.
Read moreJay Mull and Ryan Fitzpatrick made a combined total of $27,000 in just one promotion – covering the cost of their marketing service many times over
Read moreJay Mull clearly promoted his lesson packages and pre-sold $13,000 worth of lessons in two weeks.
Read moreRyan Fitzpatrick and Greg Hughes have a windfall of revenue by communicating the pricing of their lessons properly through the RetailTribe service.
Read moreRetailTribe announces the launch of the new Brand Experience Zones on their client’s websites, starting with Titleist and Cleveland Golf.
Read moreThe Complete Fitness Solution (CFS) campaign is setup to help you communicate your Gym’s unique proposition to your members and potential members.
Read moreRetailTribe announces the launch of the new content zones on their client’s websites, which includes a new presentation as well as brand new content to drive more readers to the websites.
Read moreRetailTribe announces the launch of their brand new catalogues for all their clients, improving user experience as well as presentation.
Read moreSimon Harrison, Lilley Brook Golf Club, made $6300 in a Clubhouse sale while the course was closed due to poor weather.
Read moreJoin RetailTribe at the South Central Section Annual Meeting with a presentation by Ian James, CEO of RetailTribe.
Read moreDavid van Ryneveld dramatically increased online contact with his customers by participating in RetailTribe campaigns.
Read moreTim Hall created almost $6,400 in sales on a closed golf course by generating interest in a sale after extensively promoting it to his golfers.
Read moreJoin RetailTribe at the PGA Merchandising Show in Orlando, FL, to learn how you can be a Rainmaker at your Facility.
Read moreRetailTribe invites all Golfers at the PGA Merchandising Show in Orlando, FL, to book a time with us.
Read moreA PGA Professional sold $11,000 worth of Irons in one month after participating in the ‘Complete Equipment Solution’ campaign.
Read morePGA Professionals on the RetailTribe service have collectively experienced an increase of 53% YTD increase in Motocaddy sales.
Read moreSocial Media giant Facebook is charging you to speak to your fans and customers. On our social network, you are in control of every aspect - at no cost.
Read moreLynn Vaughan saw a 25% rise in merchandise sales between 2011 and 2012, simply by being more active with his membership.
Read morePGA Professionals sold their expertise by bundling it with wedge sales, and enjoyed an increase in revenue during a quiet period of the year.
Read moreTwo PGA Professionals made full margin on apparel sales at the start of the season by participating in a campaign designed to drive high revenue.
Read moreMaking Marketing easier and more effective than ever for the PGA Professional, RetailTribe has introduced Campaign communication by video.
Read morePGA Professionals participating in the ‘Complete Equipment Solution’ promotion, experienced equipment sales increases of over 50%.
Read moreUsing the RetailTribe Wedge Playbook, Simon Harrison sold 22 Wedges and 7 short-game lesson programs with a 3-hour afternoon effort.
Read moreRetailTribe, the industry leader in marketing services for Golf Facilities and PGA Professionals, can announce an upgrade to its Marketing Services.
Read moreChad Ayres, PGA Director of Golf, Hillcrest Country Club was awarded the inaugural ‘Rainmaker of the Year Award - 2011’.
Read moreRetailTribe has launched ‘Campaign Management for the PGA Professional’ the latest addition to its world-leading Marketing service for PGA Professional’s at Golf Facilities.
Read moreRetailTribe can announce that four Indiana PGA Industry leaders have subscribed for the RetailTribe Online Marketing Service.
Read moreRetailTribe can announce they have formed a collaboration with Fit-SA to provide their membership with an Online Marketing Service.
Read moreUsing the RetailTribe Online Marketing Service, Allan Belden, Head PGA Professional, Worcester Country Club, MA, is first in his members’ minds.
Read moreMost Golf Facilities and PGA Professionals using the RetailTribe online marketing service have experienced first-half 2010 retail results ahead of the market.
Read moreIn collaboration with the PGA of New Zealand, RetailTribe have extended their Marketing Services to all New Zealand Golf Clubs and their PGA Professionals.
Read moreRetailTribe is thrilled to announce a partnership with Alamo City Golf Trail and their seven Golf Facilities and respective PGA Professionals.
Read moreCopyright © RetailTribe. All rights reserved.
